Registering the brand DELMORA® means a lot to me. It is the solidification of a project that started as a hobby. Back in 2019, I was curious to see how the market would receive our designs. Would they sell?
I wasn’t convinced about initiating the registration because I wasn’t confident in the success of a company I created with £1,000 in my bank account. Time proved brand registration is not a luxury; it is a necessity. All the efforts that small businesses make to create a brand must be protected in every possible way. Trademark registration is one of those ways. It is not enough by itself, but it serves to ensure that all the hard work is formally protected.
I am ecstatic to share that after a few months since we started the registration process, DELMORA® is now registered as a brand. It is another successful chapter in DELMORA’s story.
I have written a blog about the importance of brand registry. Please click here to read the full article.